Starting & Running a Successful Newsletter or Magazine
Cheryl Woodard
Expert insight from the co-founder of PC and Macworld magazines! Starting & Running a Successful Newsletter or Magazine gives you the practical know-how you need to put together a profitable publication. Whether you're creating simple newsletters, or publishing a sophisticated magazine and website, it provides all the information necessary to start and run your business. Starting & Running a Successful Newsletter or Magazine covers the ins-and-outs of: raising start-up money attracting the best help choosing the right marketing strategies creating a solid subscription base building loyalty among readers and advertisers competing effectively against even the biggest adversaries What's new? The 5th edition explores the latest trends in Web publishing -- including blogging -- and how to integrate online and print strategies into a unified front. It also provides tips on selling ads on your website and other ways to make money online. (20090101)
Categories:
Year:
2006
Edition:
5
Publisher:
NOLO
Language:
english
Pages:
480
ISBN 10:
1413305237
ISBN 13:
9781413305234
File:
PDF, 1.80 MB
IPFS:
,
english, 2006